Acura announced today that for the second consecutive year it received the Automotive Lease Guide (ALG) 2010 Residual Value Award for Best Luxury Brand. According to ALG, Acura's line of luxury performance vehicles is expected to retain the highest percentage of their original price after a three-year period. Acura beat out other luxury brands such as Audi, BMW, Lexus and Mercedes-Benz for the highly coveted award.
"It is an honor to win the award for Best Luxury Brand a second year in a row," said Jeff Conrad, vice president of Acura sales. "It sends a clear message to our customers that Acura vehicles represent a smart choice in today's luxury market".
Residual value is a measure used to recognize vehicle quality, reliability and overall brand strength. ALG determines the award winners after carefully studying the competition in each segment, historical vehicle performance and industry trends. Key factors that affect ALG's residual value forecasts include vehicle quality, production levels relative to demand, pricing strategies and resale performance.
Acura offers a full line of technologically advanced performance luxury vehicles through a network of 270 dealers within the United States. The 2010 Acura lineup features six distinctive models including the RL luxury performance sedan, the TL performance luxury sedan, the TSX sports sedan, the turbocharged RDX luxury crossover SUV, the award-winning MDX luxury sport utility vehicle and the all-new ZDX four-door sports coupe.
Based in Santa Barbara, California, ALG is a leading provider of data and consulting services to the automotive industry. ALG publishes the "Automotive Lease Guide" – the standard for Residual Value projections in North America, and has been forecasting automotive residual values for over 40 years in both the U.S. and Canadian markets. ALG is a company of DealerTrack Holdings, Inc. (Nasdaq: TRAK).
For media information and high-resolution photos of all Acura vehicles, please visit www.acuranews.com. For consumer information, please visit www.acura.com.